‘What is ‘customer experience’ (CX) and how can it help your business?’

‘Customer experience’ or CX, as it has come to be known, is the biggest thing to emerge from the world of marketing in recent years.

Why is that?

It’s simple: A good CX strategy has been shown to improve customer satisfaction and retention, resulting in substantially higher profits.

‘Everything You Need to Know About the Jobkeeper Payment’

The Australian Government has been widely praised for its response to the Covid-19 pandemic.

It has won plaudits for both the public health measures implemented to combat the virus, as well as policy measures intended to limit the economic fall out.

The centrepiece of the government’s economic response is the JobKeeper Payment.

‘The Only 3 Stress Management Techniques You Really Need to Know’

At the risk of stating the obvious, it has been a stressful time.

Not only are we living through a once in a century pandemic. To make matters worse, the measures we have taken as a result have destroyed the economy. Not to mention our social lives.

If you are feeling a little stressed, well, that is normal.

How to Build Healthy Habits

You are, to a large extent, the sum of your habits.

A habit can be defined as something you have become so accustomed to doing that you now do it almost without thinking. Research suggests that as much as 40% of our behaviours every day are habitual.

Six Ways To Get a Better Night’s Sleep 

It’s impossible to overstate the importance of a good night’s sleep. In his 2019 bestseller Why We Sleep: Unlocking the Power of Sleep and Dreams, Matthew Walker writes that sleep “enriches our ability to learn, memorize, and make logical decisions [and also] recalibrates our emotions, restocks our immune system, fine-tunes our metabolism, and regulates our appetite.

Digital Marketing In Five Easy Steps

Getting the word out about your business is essential: there’s no better way to win new customers, attract (and recruit) top talent, and build a brand so that when people think of the relevant product or service—whether that’s IT repairs, engineering consulting, or something as mundane as cookies—they think of your business, and what it can do for them.

Five tips for having difficult discussions in the workplace

The workplace can give rise to countless situations in which the best way forward might be to engage in a difficult conversation. Perhaps an employee is falling short of their performance targets. It could be that you need to respond to complaints or grievances.

How to Set Goals and Achieve Them!

It’s impossible to overstate the importance of goals: learning how to set and pursue effective ones can leader to greater motivation, satisfaction, and achievement. In fact, it’s been said that the difference between the best and the rest comes down to this: those who are preeminent in their fields have a clear sense of direction, the perseverance required to overcome unexpected challenges, and a strong sense of how their present actions will get them where they want to be in the future.

How to Manage Your Online Profile While Job Seeking

It’s no surprise that Australians love the internet—but it may still shock you to learn just how central to our day-to-day lives it has become. Research completed in 2018 by We Are Social found that Australians now spend more time online than ever before, clocking an average of nearly six hours each day accessing the internet on tablets, phones and computers.

Six Ways to Attract and Retain Talent

As the old saying would have it, a team is only ever as strong as its weakest player. Accordingly, your business will only grow into something greater than the sum of its parts, if those parts are chosen with great care and looked after in a way that encourages optimal performance.